It’s Derby Week!

California Chrome is 2/3 of the way to a Triple Crown. What are you doing to share this excitement with your current and prospective residents? There are 3 weeks until the final leg at the Belmont and plenty of time to organize a marketing event. READ BELOW!

Progressive Retirement Lifestyles

Building a Multi-part Themed Marketing Event

Where will you be at 6:24pm (ET) on the first Saturday in May?

Churchill Downs

  • If you’re a “Kentucky Colonel”, you might be in the grandstand at Churchill Downs in Louisville, KY for the Kentucky Derby → sipping a mint julep.
  • Millions of others will be watching the Run for the Roses on their local NBC station on TV.
  • And, the tech-savvy may be live-streaming via the internet on their computers and/or smart phones.

What about the Residents of your Senior Living Community?

  • Does the race fall right in the middle of their normal evening Westminster-5802meal?
  • Do you have any activities planned around Derby Week?
  • Are you missing the chance to provide a venue for your residents to share an activity with their family & friends?

What about your Future Prospective Residents?

  • Are you missing an opportunity to involve them in a social event & interact…

View original post 2,498 more words

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Published in: on May 19, 2014 at 11:28 am  Leave a Comment  
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